Partner With Egypt's
Leading Gaming Festival
Showcase your brand, engage with Gen Z & Gen Alpha, and join 25,000+ fans in the region's most exciting gaming experience.
Why Insomnia Egypt?
The longest-running gaming festival in the Middle East and the biggest gaming and entertainment festival in Egypt, bringing gamers, families, and brands together since 2018.
25,000+
Live Attendees
Across three epic days
Millions
Digital Impressions
Through streams & social
Diverse
Audience Mix
Gen Z, families & fans
Global
Reach & Influence
International brands
Insomnia Egypt is more than an event – it's where gaming meets culture, lifestyle, and entertainment, giving partners the ultimate platform to connect, engage, and convert.
Partnership Opportunities
Sponsorship
Be the Brand Everyone Talks About
Position your brand at the heart of Insomnia Egypt. From headline sponsorships to tournament naming rights and much more, our packages create standout visibility and measurable ROI.
- →WE Telecom: Main partner with full event takeovers
- →Gillette: Viral project launch
- →BTC x GG Coins: Collectible viral campaign
Exhibitors & Marketplace
Sell, Demo & Activate
Tap into a festival buzzing with high-spend, highly engaged consumers. Whether you're retail, lifestyle, or tech, Insomnia Egypt puts your brand at the heart of the gaming community.
- →Marketplace booths
- →Experiential stands (gaming gear, lifestyle)
- →Co-branded activations in themed areas
Publishers & Developers
Showcase Your Game, Build Your Community
Bring your game to life in front of thousands of passionate players. From indie gems to global blockbusters, Insomnia Egypt is the perfect testbed for feedback, exposure, and hype.
- →Plug-and-play showcase pods
- →Live audience feedback and surveys
- →Influencer collaborations & livestream exposure
Audience Insights
Insomnia Egypt attracts an audience that's young, trend-driven, and community-focused.
Aged 13–24
Families
Professionals
5+
Hours
Average Dwell Time
80%
Share Online
Organic social reach
Strong
Industry Overlap
This isn't just an audience; it's a community hungry for brands that speak their language.
Previous Partners
Trusted by Industry Leaders
From global tech giants to lifestyle and F&B leaders, the world's most recognized brands have trusted Insomnia Egypt to deliver authentic, impactful connections with gamers and families.
2025 Post-Show Report
Get detailed insights into Insomnia Egypt 2025 with comprehensive attendance metrics, audience demographics, engagement statistics, and partnership performance data.
What Makes Us Different?
Multi-Pillar Festival
Esports, casual gaming, cosplay, music, tech, lifestyle
Unique Campaigns
From GG Coins to immersive branded arenas
Cross-Industry
Gaming meets F&B, fashion, fintech, telecom
Loyal Community
Thousands of passionate returning fans
Ready to Partner?
Whether you want to launch products, build awareness, drive sales, or engage communities, Insomnia Egypt offers tailored partnership packages to meet your goals.
Start Your Partnership Journey
Fill out the form below and our team will get back to you shortly.